Joli is a full-service social media house specializing in data-driven influencer marketing campaigns, in-house content production, and paid social ads. Founded in Berlin in 2018 by Jonas Kunow and Lina Arnold, our mission is to bring creativity, transparency, measurability, and cost-efficiency to social campaigns across the world.
Jonas and Lina, long-time best friends and co-workers with a decade of experience, embark on a new venture together: establishing their own company called Joli Berlin. Inspired by their deep affection for the vibrant atmosphere and entrepreneurial spirit of the city where they first met, Berlin, they embarked on a journey to challenge the industry’s norms and deliver outstanding campaigns. With their expertise and dedication, they continue to drive innovation, setting new standards in the world of influencer marketing.
In 2020, Joli seized the incredible rise of TikTok on a global scale. Recognizing its immense potential, they swiftly adapted their strategy to leverage short-form video content. To spearhead this new endeavor, they established a dedicated creative video content department. This team became the driving force behind the most innovative and captivating social campaigns across the European Union. Their efforts garnered the attention of esteemed clients like Tiffany & Co., Zalando, DIOR, and numerous others who entrusted them with their brands.
In 2021, Joli reached another significant milestone by launching our own creation hub – the Joli Studios. Understanding the importance of providing our clients with exceptional, tailored content, we established a dedicated space where our team of videographers, creatives, and editors collaboratively bring visions to life. At Joli Studios, we go beyond leveraging creator content by offering our clients bespoke, in-house generated content.
Our skilled professionals work passionately to deliver top-notch creative content that not only captivates but also strategically positions our clients as creative storytellers in the dynamic social media landscape. Our commitment to excellence and our relentless pursuit of innovation drive us to provide our clients with unparalleled creative solutions that leave a lasting impact. Welcome to Joli Studios – where imagination meets success.
After successfully establishing a strong presence in the European markets, Joli embarked on its next significant stride by opening the doors to its LA office in the heart of Beverly Hills, California. This move marked a pivotal moment for the company as the founders had prior experience working in the American marketing industry before the inception of Joli.
The fusion of Joli’s traditional European work ethic, emphasizing quality and tradition, with the fast-paced and innovative American culture created a powerful symbiosis that sets them apart. This unique blend allows them to offer their clients a “glocal” strategy, combining a global approach with local expertise from individuals who genuinely understand the Zeitgeist of their respective markets.
As they continue to expand their horizons and shape the social media marketing industry, Joli remains committed to delivering outstanding results, regardless of borders. Their global strategy, paired with the insights of their local team, ensures that they remain at the forefront of innovation, enabling their clients to thrive in an ever-evolving digital landscape. Welcome to Joli – where global expertise meets local culture.
In an extraordinary leap forward, Joli sets its sights on expanding into new European markets, marking a significant milestone in our journey. While the specific locations remain undisclosed for now, they are thrilled to bring their innovative approach to these vibrant territories. With a team of over 70 social media experts worldwide, Joli has evolved into one of the world’s leading and most successful content providers for social channels.
Their unwavering belief in the power of blending creativity with data has propelled them to the forefront of the industry, shaping the way social media campaigns are executed on a global scale. As Joli continues to push boundaries and redefine the possibilities within social media marketing, we invite you to stay tuned for the exciting chapters that lie ahead. The combination of our creative power, data-driven strategies, and expanding global presence positions Joli as an unstoppable force in the industry. Join us on this remarkable journey as we continue to shape the future of social media engagement.
Joli has a growing global presence with offices currently in Berlin, Hamburg, and Los Angeles. Over the past five years, we have assembled a team of experienced marketing strategists, content creators, account managers, product engineers, data analysts, and client relationship specialists who we believe are the most knowledgeable in our field.
Joli is founded on innovation, and leveraging the power of data, technology, and creativity. If you are looking to join an ambitious, global team that is reshaping the creator industry, we invite you to explore our current job openings in our Los Angeles office in the heart of Beverly Hills, and join us in driving the Joli mission forward.
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